Include/exclude matches :
- the conditions listed in the block must be met or must not be met
Parameter "or" :
- if you enter multiple conditions inside the gray block, it will work as "OR" (users who have any of the listed conditions)
Parameter "and" :
- several conditions are listed in different blocks, in order for the segment to work, all conditions must be met
Event
- select the event name to limit the audience to this event, choose number of events, period for which events should be calculated.
Property
- select the name of the property and condition property
Device
- how long the application has been installed by the user
Onboarding churn prediction filter
- this is the preset filter:
Active - users who were active on day 1 and who are in the app <= 7 days
Inactive - users who were inactive on day 1 and who are in the app for <= 7 days
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